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  • Managed sports betting product on internet, mobile and interactive TV channels.
  • Developed mobile strategy and managed redevelopment of the mobile channel.
  • Redesigned new sports betting website.
  • Managed product strategy and development and marketing campaign for ‘Super 6’ a cross platform product.
  • Responsibility for sports betting on interactive TV channel with turnover of £25m.
  • Managed cross functional teams of up to 40 people in delivery of products incorporating design, development, testing, operational, legal, compliance, finance and marketing.
  • Developed the first live betting Interactive TV service, generating an increase of £1.2m.
  • Managed strategy and service delivery for channel partners including; Sky Sports; At The Races; Setanta; Channel 4; Five and Racing UK.